Billboard: Tips From Country Stars
posted on March 21st, 2008 by may

Here’s a recent Billboard article with tips from country stars on ways to engage your fans. There’s even a little blurb on us.
Trisha Yearwood uses mobile/Web service SayNow to communicate with her fans, who can leave messages for her on a dedicated phone number and also receive replies. They can also listen to messages from other fans and Yearwood via a widget on her Web site. SayNow CEO Nikhyl Singhal says his service provides an “intimate connection between the celebrity and their fan base.” There is no cost to Yearwood or fans for the service since it sells advertising that runs at the end of the phone call. Experiment.

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